Research Articles

Insider Insights: Cocoa Nuts!

- 25 June, 2015

Here’s are a couple of short & sweet facts for you: 

-          87% of women regularly buy chocolate

-          The top 3 reasons they buy chocolate are: ‘to pick up my mood’ (46%), ‘to use in a recipe’ 46% and ‘as a gift’ (41%).

-            Its official – MILK chocolate is the preferred type (64%), followed by DARK (53%) and then WHITE (20%).

-          Source: The Insiders Community, Omnibus Survey, May 2015

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