BAUER TRADER MEDIA
Launched in 1988, Farms & Farm Machinery is Australia’s number-one national farm machinery magazine. With every issue containing a diverse range of farming equipment for sale, it is where farmers turn when looking to buy and sell machinery. Farms & Farm Machinery’s market-leading position is evidenced by its strong audited circulation over the past year, down marginally in the latest period in contrast to double-digit declines for most magazines.
More than offsetting the negligible decline in print circulation has been dramatic growth in its online audience over the past 12 months.