Bauer Custom Media

Bauer Custom Media leads the way in creating branded editorial content. We create magazines and digital products which work for clients on many levels – building brands, strengthening customer relationships and driving sales.

We produce client products which are mailed to databases, sold on newsstands and distributed in store. We also create digital magazines, supporting websites and online communities.

We work with clients in a variety of different industries including airline, retail, broadcast, technology, tourism, motoring, business & finance, membership organisations, FMCG, health & beauty and public bodies.

We develop each bespoke publication around the specific objectives of each client, using industry-leading research and audience-targeting methods, delivered by the finest creative talent in the country.

Our client services benefit from the fact that we have access to a range of specialist in-house expertise – from audience research and photographic studios to web development and print production.

Our success is based on our ability to create and maintain high-quality editorial and design to serve our clients' marketing needs, creating communication tools which are judged against specific ROIs.

In short, we offer clients the best of both worlds: the experience and resources of Australia’s leading magazine publisher and the marketing-driven service mentality of Australia’s foremost custom publisher.


Contact

Sally Wright, General Manager

Telephone +61 (2) 9282 8521


Custom Media Services

Custom Media Services:

  • Print
  • Digital
  • Ambient
  • In-Flight

Strategic:

  • Research
  • Audience targeting
  • Audience segmenting
  • Publishing consultancy
  • Magazine launch

Distribution:

  • Mail management
  • Newsstand distribution
  • Targeted distribution

Data Management:

  • Database growth tactics

Production:

  • Print procurement
  • Paper procurement
  • Production management

Editorial:

  • Content
  • Photography
  • Art direction
  • Layout
  • Magazine editing
  • Recipe testing & kitchens
  • Online content creation
  • Web editing

Awards

Qantas The Australian Way

Winner

  • Ad News 2011 Custom Magazine of the Year
  • Publishers Australia 2011 Custom Magazine of the Year
  • ACP Magazines 2011 Custom Magazine of the Year
  • AVION Airline Magazine of the Year
  • Media Works Customer Magazine of the Year

Finalist

  • 2012 Australian Magazine Awards Custom Magazine of the Year
  • Publishers Australia 2012 Website of the Year, qantas.com/travelinsider
  • Publishers Australia 2012 Custom Cover of the Year
  • Publishers Australia 2012 Custom Designer of the Year Runner Up, Christopher Roseby
  • The Maggies 2011 Cover of the Year – Travel/Business/Trade
  • Ad News 2010 Custom Magazine of the Year

Intheblack (CPA Australia)

Winner

  • 2012 Australian Magazine Awards Custom Magazine of the Year
  • Publishers Australia 2012 Custom Magazine of the Year
  • Publishers Australia 2012 Custom Designer of the Year, Kate Barnett
  • Publishers Australia 2011 Association Member magazine of the Year
  • Publishers Australia 2011 Relaunch of the Year
  • Publishers Australia 2011 Custom Magazine Designer of the Year, Kate Barnett

Finalist

  • 2012 Australian Magazine Awards Magazine of the Year
  • Publishers Australia 2011 Custom Magazine Cover of the Year
  • Publishers Australia 2011 Custom Magazine of the Year

Westfield Sydney

Finalist

  • Publishers Australia 2012 Custom Magazine of the Year
  • Publishers Australia 2012 Custom Cover of the Year
  • Publishers Australia 2011 Launch of the Year above 50,000 circulation
  • Publishers Australia 2011 Custom Magazine Cover of the Year

Myer Emporium

Winner

  • AdNews 2010 Custom Magazine of the Year

Finalist

  • 2012 Australian Magazine Awards Custom Magazine of the Year
  • Publishers Australia 2011 Custom Magazine of the Year
  • Publishers Australia 2011 Editor of the Year, Margaret Merten
  • Publishers Australia 2011 Designer of the Year, Sally Keane
  • Publishers Australia 2011 Best App on Mobile or Tablet Device Myer's 2010 Marketing Supplier of the Year

Smarter Business Ideas

Winner

  • Publishers Australia 2011 Launch of the Year

Finalist

  • Publishers Australia 2012 Custom Magazine of the Year
  • Runner Up, Publishers Australia 2011 Custom Magazine of the Year

Coles

Winner

  • Publishers Australia 2012 Custom Cover of the Year
  • ACP Magazines 2010 Custom Magazine of the Year

Finalist

  • Publishers Australia 2012 Custom Designer of the Year, Helen MacDougall

Coles Baby and Toddler

Finalist

  • 2012 Australian Magazine Awards Custom Magazine of the Year
  • Publishers Australia 2012 Relaunch of the Year, Runner Up

Westfield The Index

Finalist

  • Publishers Australia 2012 Custom Cover of the Year


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