Caravan World

Caravan World
media kit

Caravan World

Caravan World is the magazine of choice. It is a definitive guide that gives caravanners the know-how and confidence to pursue this dream.

Our editorial team, headed by Max Taylor, are caravan enthusiasts passionate about the magazine and lifestyle. Our sales team is also experienced in the industry and have a genuine understanding of our readers and the needs of our advertisers.

Caravan World inspires readers to travel to new places and remote locations in comfort. They trust the magazine to provide ideas, information, and products that will help them make the most of their adventures.

Readers are also eager to buy. Surveys indicate that 54 per cent of respondents have purchased a product or service mentioned in an article or ad in Caravan World. A further 66 per cent have visited a store/website and 61 per cent have requested information about a product or service, while 75 per cent indicate that they own a 4WD with which to tow their caravan – overall, a very rewarding result for Caravan World advertisers.

Caravan World’s credibility and position as Australia’s premier caravanning magazine has been built over 40 years. Published 12 times a year, Caravan World was established in 1970, making it Australia’s longest-running RV magazine.

Our readers can be defined as “true blue” Aussies – from young families to retirees – who love the great outdoors.
 
These genuine travellers guarantee advertisers a targeted audience of affluent buyers looking to purchase products that will enhance their experience. Caravan World offers readers detailed caravan reviews and tow tests as part of the editorial mix to keep our readers well informed and eager for more.

Caravan World also produces oneshot annual publications such as the Caravan World Yearbook, Tests and industry showguides for major caravan shows.

Visit online at www.caravanworld.com.au


Editor, Max Taylor
“For almost 40 years Caravan World has been the most trusted RV publication available, and will be for many more."

Caravan World
fast facts

Circulation:
12,529 (ABC Jul - Dec12)
Cover Price:
$7.95
Core Target:
Caravan and RV owners
Editor:
Max Taylor
National Sales Manager:
Justine Schuller
Frequency:
Every 4 weeks
Content:
Caravans & Caravanning

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