Recipes+

  • A market leader

    and the only budget food magazine to increase its readership on the previous quarter and year

  • Ranked 14th highest

    read paid magazine in the whole of Australia

Overview

The recipes+ mantra is “saving you money @ the checkout”. We encourage our readers to be thrifty cooks while teaching them how to be creative through flavours and presentation. recipes+ promises to deliver an easy-to-use cooking manual developed around seasonal easy-to-find ingredients that are budget-orientated.

Key Contacts: Recipes+

Media Kit

Rates

Ratecard

Casual Level 1 Level 2 Level 3 Level 4 Level 5

Four Colour

Full Page 9,013 8,787 8,562 8,337 8,111 7,886
Double Page Spread 17,577 17,137 16,698 16,259 15,820 15,380
Half Page 5,289 5,157 5,024 4,893 4,761 4,628
Third Page 3,584 3,495 3,405 3,316 3,226 3,136
Double Page Strip 7,725 4,520 4,385 4,288 4,172 4,056

Covers

Inside Front Cover DPS 20,213
Inside Front Cover 10,815
Outside Back Cover 11,716
Inside Back Cover 10,364

Bound and Loose Inserts

2PP 4PP 8PP 12PP 16PP

Cost Per '000

Minimum print run $130 $195 $273 $355 $426

Signature Positions

Loading %

Specified Positions Loading (%)

Inside Front Cover Spread 15
Guaranteed Positioning 10
Specifications

Specifications

Bleed (h x w) Trim (h x w) Type (h x w)

Insertions

Full Page 285 x 220 mm 275 x 210 mm 243 x 185 mm
Double Page Spread 285 x 220 mm 275 x 210 mm 243 x 185 mm
1/2 Page Vertical 285 x 110 mm 275 x 100 mm 243 x 80 mm
1/2 Page Horizontal 145 x 220 mm 135 x 210 mm 117 x 185 mm
1/2 Page Horizontal Spread 145 x 220 mm 135 x 210 mm 117 x 185 mm
1/3 Page Vertical 285 x 78 mm 275 x 68 mm 243 x 48 mm
1/3 Page Horizontal 103 x 220 mm 93 x 210 mm 79 x 185 mm
1/3 Page Horizontal Spread 103 x 220 mm 93 x 210 mm 79 x 185 mm
2.5cm Strip Spread 35 x 220 mm 25 x 210 mm 15 x 185 mm
2.5cm Strip 35 x 220 mm 25 x 210 mm 15 x 185 mm
Outside Back Cover 285 x 216 mm 275 x 206 mm 243 x 182 mm

Bleed (h x w)

Trim (h x w)

Type (h x w)

Profile

Readership

000's Magazine Population

All People

Men 88 21.20% 49.30%
Women 326 78.80% 50.70%

All People

000's Magazine Population

Age

14-17 26 6.30% 5.80%
18-24 22 5.20% 11.50%
25-34 77 18.60% 17.80%
35-49 110 26.50% 24.50%
50-64 103 24.90% 21.90%
65+ 77 18.60% 18.50%

Social Grade

AB 63 15.20% 20.00%
C 79 19.20% 20.00%
D 84 20.20% 20.00%
E 88 21.10% 20.00%
FG 101 24.30% 20.00%

Work Status

Full-Time 130 31.30% 38.60%
Part-Time 88 21.30% 21.30%
Not Employed 196 47.40% 40.20%

All People & Full Time Workers

000's Magazine Population

Personal Occupation

Professional/Manager 39 29.80% 36.90%
White Collar Workers 54 41.50% 29.40%
Community/Personal Service, Clerical/Administrative Workers, Machinery 39 30.00% 25.20%
Sales Workers, Labourers 17 13.20% 10.20%

Personal Income

Under $20,000 8 6.30% 3.70%
$20,000-$29,999 3 2.00% 4.30%
$30,000-$39,999 12 9.50% 7.70%
$40,000-$49,999 22 16.70% 11.90%
$50,000-$59,999 20 15.60% 12.10%
$60,000 + 65 49.90% 60.40%

Roy Morgan July 2015 - June 2016

Deadlines

Issue Name On Sale Date Booking Deadline Advertorial And Broken Space Deadline Material Deadline Inserts To Printer Deadline Cancellation Deadline Product Code Confirming Special Order Deadline
Recipe Plus Oct-16 26 Sep 2016 12 Aug 2016 12 Aug 2016 16 Aug 2016 08 Jul 2016 17 Aug 2016
Recipe Plus Nov-16 24 Oct 2016 09 Sep 2016 09 Sep 2016 13 Sep 2016 05 Aug 2016 14 Sep 2016
Recipe Plus Dec-16 28 Nov 2016 14 Oct 2016 14 Oct 2016 18 Oct 2016 09 Sep 2016 19 Oct 2016
Recipe Plus Jan-17 29 Dec 2016 11 Nov 2016 11 Nov 2016 15 Nov 2016 07 Oct 2016 16 Nov 2016
Recipe Plus Feb-17 23 Jan 2017 09 Dec 2016 09 Dec 2016 13 Dec 2016 04 Nov 2016 14 Dec 2016
Recipe Plus Mar-17 27 Feb 2017 12 Jan 2017 12 Jan 2017 16 Jan 2017 08 Dec 2016 17 Jan 2017
Recipe Plus Apr-17 27 Mar 2017 10 Feb 2017 10 Feb 2017 14 Feb 2017 05 Jan 2017 15 Feb 2017

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