People

  • Around for more than 50 years

Overview

People magazine has now been part of Aussie life for more than 50 years, making it one of Australia’s most enduring mastheads. People is the only mag for readers who like to see ALL of their favourite celebrities. Every fortnight, People brings its audience the best and worst from the world of celebrity – the public displays of flesh, the scandals, the gossip, the nude scenes and the parties – and mixes it with the best Australian content when it comes to beautiful nude glamour.

Key Contacts: People

Media Kit

Rates

Ratecard

Casual 6x 12x 24x 48x

Four Colour

Full Page 3,190 2,870 2,710 2,550 2,395
Double Page Spread 6,380 5,740 5,420 5,100 4,790
Half Page 2,075 1,870 1,765 1,660 1,555
Third Page Vertical 1,595 1,435 1,355 1,275 1,195
Two Thirds Page Vertical 2,550 2,295 2,170 2,040 1,915

Covers

Outside Back Cover 3,830 3,445 3,255 3,065 2,875
Inside Back Cover 3,510 3,160 2,985 2,810 2,635
Specifications

Specifications

Bleed (h x w) Trim (h x w) Type (h x w)

Insertions

Full Page 307 x 220 mm 297 x 210 mm 276 x 186 mm
Double Page Spread 307 x 220 mm 297 x 210 mm 273 x 186 mm
Half Page Vertical 307 x 112 mm 297 x 102 mm 273 x 78 mm
Half Page Horizontal 156 x 220 mm 146 x 210 mm 122 x 186 mm
Half Page Horizontal Spread 156 x 220 mm 146 x 210 mm 122 x 186 mm
Third Page Horizontal 307 x 76 mm 297 x 66 mm 273 x 54 mm
Third Page Horizontal Spread 105 x 220 mm 95 x 210 mm 83 x 186 mm
2/3 Page Vertical 307 x 148 mm 297 x 138 mm 273 x 126 mm
Quarter Page Square 156 x 112 mm 146 x 102 mm 122 x 78 mm
Deadlines

Issue Name On Sale Date Booking Deadline Advertorial And Broken Space Deadline Material Deadline Inserts To Printer Deadline Cancellation Deadline Product Code Confirming Special Order Deadline
People 310815 17 Aug 2015 22 Jul 2015 20 Jul 2015 24 Jul 2015 03 Aug 2015 10 Jun 2015 04 Aug 2015
People 140915 31 Aug 2015 05 Aug 2015 03 Aug 2015 07 Aug 2015 17 Aug 2015 24 Jun 2015 18 Aug 2015
People 280915 14 Sep 2015 19 Aug 2015 17 Aug 2015 21 Aug 2015 31 Aug 2015 08 Jul 2015 01 Sep 2015
People 121015 28 Sep 2015 02 Sep 2015 31 Aug 2015 04 Sep 2015 14 Sep 2015 22 Jul 2015 15 Sep 2015
People 261015 12 Oct 2015 16 Sep 2015 14 Sep 2015 18 Sep 2015 28 Sep 2015 05 Aug 2015 29 Sep 2015
People 091115 26 Oct 2015 30 Sep 2015 28 Sep 2015 02 Oct 2015 12 Oct 2015 19 Aug 2015 13 Oct 2015
People 231115 09 Nov 2015 14 Oct 2015 12 Oct 2015 16 Oct 2015 26 Oct 2015 02 Sep 2015 27 Oct 2015
People 071215 23 Nov 2015 28 Oct 2015 26 Oct 2015 30 Oct 2015 09 Nov 2015 16 Sep 2015 10 Nov 2015
People 211215 07 Dec 2015 11 Nov 2015 09 Nov 2015 13 Nov 2015 23 Nov 2015 30 Sep 2015 24 Nov 2015
People 040116 21 Dec 2015 25 Nov 2015 23 Nov 2015 27 Nov 2015 07 Dec 2015 14 Oct 2015 08 Dec 2015
People 180116 04 Jan 2016 07 Dec 2015 04 Dec 2015 09 Dec 2015 17 Dec 2015 23 Oct 2015 18 Dec 2015
People 010216 18 Jan 2016 21 Dec 2015 18 Dec 2015 23 Dec 2015 04 Jan 2016 06 Nov 2015 05 Jan 2016
People 150216 01 Feb 2016 06 Jan 2016 04 Jan 2016 08 Jan 2016 18 Jan 2016 25 Nov 2015 19 Jan 2016
People 290216 15 Feb 2016 20 Jan 2016 18 Jan 2016 22 Jan 2016 01 Feb 2016 09 Dec 2015 02 Feb 2016
People 140316 29 Feb 2016 03 Feb 2016 01 Feb 2016 05 Feb 2016 15 Feb 2016 23 Dec 2015 16 Feb 2016
Contacts

First Name Last Name Position Phone Number Email Address
Patrick Campbell Advertising Manager (02) 9282 8369 pcampbell@bauer-media.com.au
Sally Jefferys Production Manager 612 8116 9385 SJefferys@bauer-media.com.au
Profile

Readership

000's Magazine Population

All People

Men 214 91.4% 49.4%
Women 20 8.6% 50.6%

All People

000's Magazine Population

Age

14-17 6 2.4% 6.1%
18-24 29 12.2% 11.9%
25-34 66 28.2% 17.5%
35-49 79 33.9% 25.2%
50+ 55 23.3% 39.2%

Social Grade

A 26 11.1% 20.8%
B 36 15.3% 20.1%
C1 44 18.8% 19.6%
C2 65 27.8% 19.8%
DE 63 27.0% 19.7%

Work Status

Full-Time 152 64.8% 37.5%
Part-Time 23 9.9% 18.9%
Not Working 59 25.3% 43.6%

All People & Full Time Workers

000's Magazine Population

Personal Occupation

Professional/Manager 29 19.3% 45.7%
White Collar Workers 42 27.9% 67.8%
Community/Personal Service, Clerical/Administrative Workers, Machinery 38 25.2% 21.3%
Sales Workers, Labourers 31 20.5% 11.6%

Personal Income

Under $20,000 1 0.5% 1.1%
$20,000-$29,999 2 1.4% 1.8%
$30,000-$39,999 11 6.9% 5.2%
$40,000-$49,999 24 15.8% 10.3%
$50,000-$59,999 15 10.1% 9.4%
$60,000 + 62 41.0% 40.9%

Source: emma Ipsos April 2014

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