People

  • Around for more than 50 years

Overview

People magazine has now been part of Aussie life for more than 50 years, making it one of Australia’s most enduring mastheads. People is the only mag for readers who like to see ALL of their favourite celebrities. Every fortnight, People brings its audience the best and worst from the world of celebrity – the public displays of flesh, the scandals, the gossip, the nude scenes and the parties – and mixes it with the best Australian content when it comes to beautiful nude glamour.

Key Contacts: People

Media Kit

Rates

Ratecard

Casual 6x 12x 24x 48x

Four Colour

Full Page 3,190 2,870 2,710 2,550 2,395
Double Page Spread 6,380 5,740 5,420 5,100 4,790
Half Page 2,075 1,870 1,765 1,660 1,555
Third Page Vertical 1,595 1,435 1,355 1,275 1,195
Two Thirds Page Vertical 2,550 2,295 2,170 2,040 1,915

Covers

Outside Back Cover 3,830 3,445 3,255 3,065 2,875
Inside Back Cover 3,510 3,160 2,985 2,810 2,635
Specifications

Specifications

Bleed (h x w) Trim (h x w) Type (h x w)

Insertions

Full Page 307 x 220 mm 297 x 210 mm 276 x 186 mm
Double Page Spread 307 x 220 mm 297 x 210 mm 273 x 186 mm
Half Page Vertical 307 x 112 mm 297 x 102 mm 273 x 78 mm
Half Page Horizontal 156 x 220 mm 146 x 210 mm 122 x 186 mm
Half Page Horizontal Spread 156 x 220 mm 146 x 210 mm 122 x 186 mm
Third Page Horizontal 307 x 76 mm 297 x 66 mm 273 x 54 mm
Third Page Horizontal Spread 105 x 220 mm 95 x 210 mm 83 x 186 mm
2/3 Page Vertical 307 x 148 mm 297 x 138 mm 273 x 126 mm
Quarter Page Square 156 x 112 mm 146 x 102 mm 122 x 78 mm
Deadlines

Issue Name On Sale Date Booking Deadline Advertorial And Broken Space Deadline Material Deadline Inserts To Printer Deadline Cancellation Deadline Product Code Confirming Special Order Deadline
People 250416 11 Apr 2016 14 Mar 2016 11 Mar 2016 16 Mar 2016 24 Mar 2016 29 Jan 2016 29 Mar 2016
People 090516 25 Apr 2016 30 Mar 2016 24 Mar 2016 01 Apr 2016 11 Apr 2016 11 Feb 2016 12 Apr 2016
People 230516 09 May 2016 12 Apr 2016 08 Apr 2016 14 Apr 2016 22 Apr 2016 24 Feb 2016 26 Apr 2016
People 060616 23 May 2016 27 Apr 2016 22 Apr 2016 29 Apr 2016 09 May 2016 11 Mar 2016 10 May 2016
People 200616 06 Jun 2016 11 May 2016 09 May 2016 13 May 2016 23 May 2016 30 Mar 2016 24 May 2016
People 040716 20 Jun 2016 25 May 2016 23 May 2016 27 May 2016 06 Jun 2016 13 Apr 2016 07 Jun 2016
People 180716 04 Jul 2016 08 Jun 2016 06 Jun 2016 10 Jun 2016 20 Jun 2016 27 Apr 2016 21 Jun 2016
People 010816 18 Jul 2016 22 Jun 2016 20 Jun 2016 24 Jun 2016 04 Jul 2016 11 May 2016 05 Jul 2016
People 150816 01 Aug 2016 06 Jul 2016 04 Jul 2016 08 Jul 2016 18 Jul 2016 25 May 2016 19 Jul 2016
People 290816 15 Aug 2016 20 Jul 2016 18 Jul 2016 22 Jul 2016 01 Aug 2016 08 Jun 2016 02 Aug 2016
People 120916 29 Aug 2016 03 Aug 2016 01 Aug 2016 05 Aug 2016 15 Aug 2016 22 Jun 2016 16 Aug 2016
People 260916 12 Sep 2016 17 Aug 2016 15 Aug 2016 19 Aug 2016 29 Aug 2016 06 Jul 2016 30 Aug 2016
People 101016 26 Sep 2016 31 Aug 2016 29 Aug 2016 02 Sep 2016 12 Sep 2016 20 Jul 2016 13 Sep 2016
People 241016 10 Oct 2016 14 Sep 2016 12 Sep 2016 16 Sep 2016 26 Sep 2016 03 Aug 2016 27 Sep 2016
People 071116 24 Oct 2016 28 Sep 2016 26 Sep 2016 30 Sep 2016 10 Oct 2016 17 Aug 2016 11 Oct 2016
Contacts

First Name Last Name Position Phone Number Email Address
Patrick Campbell Advertising Manager (02) 9282 8369 pcampbell@bauer-media.com.au
Sally Jefferys Production Manager 612 8116 9385 SJefferys@bauer-media.com.au
Profile

Readership

000's Magazine Population

All People

Men 214 91.4% 49.4%
Women 20 8.6% 50.6%

All People

000's Magazine Population

Age

14-17 6 2.4% 6.1%
18-24 29 12.2% 11.9%
25-34 66 28.2% 17.5%
35-49 79 33.9% 25.2%
50+ 55 23.3% 39.2%

Social Grade

A 26 11.1% 20.8%
B 36 15.3% 20.1%
C1 44 18.8% 19.6%
C2 65 27.8% 19.8%
DE 63 27.0% 19.7%

Work Status

Full-Time 152 64.8% 37.5%
Part-Time 23 9.9% 18.9%
Not Working 59 25.3% 43.6%

All People & Full Time Workers

000's Magazine Population

Personal Occupation

Professional/Manager 29 19.3% 45.7%
White Collar Workers 42 27.9% 67.8%
Community/Personal Service, Clerical/Administrative Workers, Machinery 38 25.2% 21.3%
Sales Workers, Labourers 31 20.5% 11.6%

Personal Income

Under $20,000 1 0.5% 1.1%
$20,000-$29,999 2 1.4% 1.8%
$30,000-$39,999 11 6.9% 5.2%
$40,000-$49,999 24 15.8% 10.3%
$50,000-$59,999 15 10.1% 9.4%
$60,000 + 62 41.0% 40.9%

Source: emma Ipsos April 2014

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