People

  • Around for more than 50 years

Overview

People magazine has now been part of Aussie life for more than 50 years, making it one of Australia’s most enduring mastheads. People is the only mag for readers who like to see ALL of their favourite celebrities. Every fortnight, People brings its audience the best and worst from the world of celebrity – the public displays of flesh, the scandals, the gossip, the nude scenes and the parties – and mixes it with the best Australian content when it comes to beautiful nude glamour.

Key Contacts: People

Media Kit

Rates

Ratecard

Casual 6x 12x 24x 48x

Four Colour

Full Page 3,190 2,870 2,710 2,550 2,395
Double Page Spread 6,380 5,740 5,420 5,100 4,790
Half Page 2,075 1,870 1,765 1,660 1,555
Third Page Vertical 1,595 1,435 1,355 1,275 1,195
Two Thirds Page Vertical 2,550 2,295 2,170 2,040 1,915

Covers

Outside Back Cover 3,830 3,445 3,255 3,065 2,875
Inside Back Cover 3,510 3,160 2,985 2,810 2,635
Specifications

Specifications

Bleed (h x w) Trim (h x w) Type (h x w)

Insertions

Full Page 285mm x 220mm 275mm x 210mm 265mm x 200mm
Half Page Vertical 285mm x 115mm 275mm x 105mm 265mm x 95mm
Half Page Horizontal 147.5mm x 220mm 137.5mm x 210mm 127.5mm x 200mm
Deadlines

Issue Name On Sale Date Booking Deadline Advertorial And Broken Space Deadline Material Deadline Inserts To Printer Deadline Cancellation Deadline Product Code Confirming Special Order Deadline
People 140817 31 Jul 2017 07 Jul 2017 07 Jul 2017 13 Jul 2017 26 May 2017 18 Jul 2017
People 280817 14 Aug 2017 21 Jul 2017 21 Jul 2017 27 Jul 2017 09 Jun 2017 01 Aug 2017
People 110917 28 Aug 2017 04 Aug 2017 04 Aug 2017 10 Aug 2017 23 Jun 2017 15 Aug 2017
People 250917 11 Sep 2017 18 Aug 2017 18 Aug 2017 24 Aug 2017 07 Jul 2017 29 Aug 2017
People 091017 25 Sep 2017 01 Sep 2017 01 Sep 2017 07 Sep 2017 21 Jul 2017 12 Sep 2017
People 231017 09 Oct 2017 15 Sep 2017 15 Sep 2017 21 Sep 2017 04 Aug 2017 26 Sep 2017
People 061117 23 Oct 2017 29 Sep 2017 29 Sep 2017 05 Oct 2017 18 Aug 2017 10 Oct 2017
People 201117 06 Nov 2017 13 Oct 2017 13 Oct 2017 19 Oct 2017 01 Sep 2017 24 Oct 2017
People 041217 20 Nov 2017 27 Oct 2017 27 Oct 2017 02 Nov 2017 15 Sep 2017 07 Nov 2017
People 181217 04 Dec 2017 10 Nov 2017 10 Nov 2017 16 Nov 2017 29 Sep 2017 21 Nov 2017
People 010118 18 Dec 2017 24 Nov 2017 24 Nov 2017 30 Nov 2017 13 Oct 2017 05 Dec 2017
People 290118 15 Jan 2018 22 Dec 2017 22 Dec 2017 28 Dec 2017 10 Nov 2017 02 Jan 2018
People 120218 29 Jan 2018 05 Jan 2018 05 Jan 2018 11 Jan 2018 24 Nov 2017 16 Jan 2018
People 260218 12 Feb 2018 19 Jan 2018 19 Jan 2018 25 Jan 2018 08 Dec 2017 30 Jan 2018
People 120318 26 Feb 2018 02 Feb 2018 02 Feb 2018 08 Feb 2018 22 Dec 2017 13 Feb 2018
People 260318 12 Mar 2018 16 Feb 2018 16 Feb 2018 22 Feb 2018 05 Jan 2018 27 Feb 2018
People 090418 26 Mar 2018 02 Mar 2018 02 Mar 2018 08 Mar 2018 19 Jan 2018 13 Mar 2018
People 230418 09 Apr 2018 16 Mar 2018 16 Mar 2018 22 Mar 2018 02 Feb 2018 27 Mar 2018
People 070518 23 Apr 2018 29 Mar 2018 29 Mar 2018 05 Apr 2018 16 Feb 2018 10 Apr 2018
People 210518 07 May 2018 13 Apr 2018 13 Apr 2018 19 Apr 2018 02 Mar 2018 24 Apr 2018
People 040618 21 May 2018 27 Apr 2018 27 Apr 2018 03 May 2018 16 Mar 2018 08 May 2018
People 180618 04 Jun 2018 11 May 2018 11 May 2018 17 May 2018 29 Mar 2018 22 May 2018
People 020718 18 Jun 2018 25 May 2018 25 May 2018 31 May 2018 13 Apr 2018 05 Jun 2018
People 260718 02 Jul 2018 08 Jun 2018 08 Jun 2018 14 Jun 2018 27 Apr 2018 19 Jun 2018
People 300718 16 Jul 2018 22 Jun 2018 22 Jun 2018 28 Jun 2018 11 May 2018 03 Jul 2018
People 130818 30 Jul 2018 06 Jul 2018 06 Jul 2018 12 Jul 2018 25 May 2018 17 Jul 2018
People 270818 13 Aug 2018 20 Jul 2018 20 Jul 2018 26 Jul 2018 08 Jun 2018 31 Jul 2018
People 100918 27 Aug 2018 03 Aug 2018 03 Aug 2018 09 Aug 2018 22 Jun 2018 14 Aug 2018
People 240918 10 Sep 2018 17 Aug 2018 17 Aug 2018 23 Aug 2018 06 Jul 2018 28 Aug 2018
People 081018 24 Sep 2018 31 Aug 2018 31 Aug 2018 06 Sep 2018 20 Jul 2018 11 Sep 2018
People 221018 08 Oct 2018 14 Sep 2018 14 Sep 2018 20 Sep 2018 03 Aug 2018 25 Sep 2018
People 051118 22 Oct 2018 28 Sep 2018 28 Sep 2018 04 Oct 2018 17 Aug 2018 09 Oct 2018
People 191118 05 Nov 2018 12 Oct 2018 12 Oct 2018 18 Oct 2018 31 Aug 2018 23 Oct 2018
People 031218 19 Nov 2018 26 Oct 2018 26 Oct 2018 01 Nov 2018 14 Sep 2018 06 Nov 2018
People 171218 03 Dec 2018 09 Nov 2018 09 Nov 2018 15 Nov 2018 28 Sep 2018 20 Nov 2018
People 311218 17 Dec 2018 23 Nov 2018 23 Nov 2018 29 Nov 2018 12 Oct 2018 04 Dec 2018
People 140119 31 Dec 2018 07 Dec 2018 07 Dec 2018 13 Dec 2018 26 Oct 2018 18 Dec 2018
People 280119 14 Jan 2019 21 Dec 2018 21 Dec 2018 27 Dec 2018 09 Nov 2018 31 Dec 2018
People 110219 28 Jan 2019 04 Jan 2019 04 Jan 2019 10 Jan 2019 23 Nov 2018 15 Jan 2019
People 250219 11 Feb 2019 18 Jan 2019 18 Jan 2019 24 Jan 2019 07 Dec 2018 29 Jan 2019
People 110319 25 Feb 2019 01 Feb 2019 01 Feb 2019 07 Feb 2019 21 Dec 2018 12 Feb 2019
People 250319 11 Mar 2019 15 Feb 2019 15 Feb 2019 21 Feb 2019 04 Jan 2019 26 Feb 2019
People 080419 25 Mar 2019 01 Mar 2019 01 Mar 2019 07 Mar 2019 18 Jan 2019 12 Mar 2019
People 220419 08 Apr 2019 15 Mar 2019 15 Mar 2019 21 Mar 2019 01 Feb 2019 26 Mar 2019
People 060519 22 Apr 2019 29 Mar 2019 29 Mar 2019 04 Apr 2019 15 Feb 2019 09 Apr 2019
People 200519 06 May 2019 12 Apr 2019 12 Apr 2019 18 Apr 2019 01 Mar 2019 23 Apr 2019
People 030619 20 May 2019 26 Apr 2019 26 Apr 2019 02 May 2019 15 Mar 2019 07 May 2019
People 170619 03 Jun 2019 10 May 2019 10 May 2019 16 May 2019 29 Mar 2019 21 May 2019
People 010719 17 Jun 2019 24 May 2019 24 May 2019 30 May 2019 12 Apr 2019 04 Jun 2019
People 150719 01 Jul 2019 07 Jun 2019 07 Jun 2019 13 Jun 2019 26 Apr 2019 18 Jun 2019
People 290719 15 Jul 2019 21 Jun 2019 21 Jun 2019 27 Jun 2019 10 May 2019 02 Jul 2019
People 120819 29 Jul 2019 05 Jul 2019 05 Jul 2019 11 Jul 2019 24 May 2019 16 Jul 2019
People 260819 12 Aug 2019 19 Jul 2019 19 Jul 2019 25 Jul 2019 07 Jun 2019 30 Jul 2019
People 090919 26 Aug 2019 02 Aug 2019 02 Aug 2019 08 Aug 2019 21 Jun 2019 13 Aug 2019
People 230919 09 Sep 2019 16 Aug 2019 16 Aug 2019 22 Aug 2019 05 Jul 2019 27 Aug 2019
People 071019 23 Sep 2019 30 Aug 2019 30 Aug 2019 05 Sep 2019 19 Jul 2019 10 Sep 2019
People 211019 07 Oct 2019 13 Sep 2019 13 Sep 2019 19 Sep 2019 02 Aug 2019 24 Sep 2019
People 041119 21 Oct 2019 27 Sep 2019 27 Sep 2019 03 Oct 2019 16 Aug 2019 08 Oct 2019
People 181119 04 Nov 2019 11 Oct 2019 11 Oct 2019 17 Oct 2019 30 Aug 2019 22 Oct 2019
People 021219 18 Nov 2019 25 Oct 2019 25 Oct 2019 31 Oct 2019 13 Sep 2019 05 Nov 2019
People 161219 02 Dec 2019 08 Nov 2019 08 Nov 2019 14 Nov 2019 27 Sep 2019 19 Nov 2019
Contacts

First Name Last Name Position Phone Number Email Address
Patrick Campbell Advertising Manager (02) 9282 8369 pcampbell@bauer-media.com.au
Sally Jefferys Production Manager 612 8116 9385 SJefferys@bauer-media.com.au
Profile

Readership

000's Magazine Population

All People

Men 54 87.30% 49.30%
Women 8 12.70% 50.70%

All People

000's Magazine Population

Age

14-17 3 4.40% 5.80%
18-24 6 9.20% 11.40%
25-34 20 32.50% 17.80%
35-49 24 39.00% 24.40%
50-64 6 10.20% 21.90%
65+ 3 4.70% 18.60%

Social Grade

AB 4 6.20% 20.00%
C 9 14.80% 20.00%
D 17 28.20% 20.00%
E 12 20.30% 20.00%
FG 19 30.40% 20.00%

Work Status

Full-Time 32 52.00% 38.40%
Part-Time 6 9.50% 21.10%
Not Employed 24 38.40% 40.60%

All People & Full Time Workers

000's Magazine Population

Personal Occupation

Professional/Manager 4 12.10% 35.80%
White Collar Workers 7 21.40% 30.10%
Community/Personal Service, Clerical/Administrative Workers, Machinery 7 22.40% 25.10%
Sales Workers, Labourers 5 15.20% 10.10%

Personal Income

Under $20,000 1 4.40% 3.80%
$20,000-$29,999 2 6.10% 4.40%
$30,000-$39,999 3 9.60% 7.40%
$40,000-$49,999 3 10.80% 11.90%
$50,000-$59,999 10 31.20% 12.30%
$60,000 + 12 37.90% 60.20%

Roy Morgan October 2015 - September 2016

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What is a media kit?

A Media Kit contains specific brand and audience information for all available Bauer brand platforms across magazine, web and social.

The Media Kit Builder has been designed for media agencies and marketers to assist in the media planning process. It has been designed as strategic tool to assist in the process and is not intended as an end-to-end planning solution. For further information, contact our dedicated Bauer Media Sales Team.

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