Belle

  • 40 year

    Iconic history

  • Australia’s premium

    interior design and decoration magazine

  • Internationally

    recognized

Overview

Belle, For almost 40 years, Belle has delivered the best in Australian and international design. The magazine showcases a stunning line-up of the world's most beautiful homes, plus all the news and trends in interior design, architecture, furniture, home accessories, fabrics, art, luxury goods and beauty products.

Key Contacts: Belle

Media Kit

Rates

Ratecard

Casual Level 1 Level 2 Level 3 Level 4 Level 5

Four Colour

Full Page 8,230 7,983 7,735 7,488 7,241 6,994
Double Page Spread 16,459
Half Page 5,763

Covers

Inside Front Cover 19,750
Outside Back Cover 10,697
Inside Back Cover 9,878

Bound and Loose Inserts

2PP 4PP 8PP 12PP 16PP 24PP+

Cost Per '000

Minimum print run 175 263 368 478 573 POA

Signature Positions

Loading %

Specified Positions Loading (%)

First Spread 10
Second Spread 10
Third Spread 10
RHP Facing Contents 10
RHP Opposite Masthead 10
Guaranteed Positioning 10

Directory Rates

Casual 3x 6x 12x Specifications
1 Unit 570 540 515 490 95 x 45 mm
2 Units Vertical 1080 1025 975 930 95 x 95 mm (V) 195 x 45 mm (H)
3 Units Vertical 1560 1485 1415 1350 95 x 150 mm
4 Units 2020 1920 1830 1750
Specifications

Specifications

Bleed (h x w) Trim (h x w) Type (h x w)

Insertions

Full Page 295 x 240 mm 285 x 230 mm 245 x 190 mm
Double Page Spread 295 x 240 mm 285 x 230 mm 245 x 190 mm
Half Page Vertical 295 x 114 mm 285 x 104 mm 245 x 93 mm
Profile

Readership

000's Magazine Population

All People

Men 29 28.5% 49.3%
Women 73 71.5% 50.7%

All People

000's Magazine Population

Age

14-17 3 2.8% 5.8%
18-24 22 21.0% 11.5%
25-34 13 12.5% 17.9%
35-49 28 27.7% 24.5%
50-64 25 24.2% 22.0%
65+ 12 11.9% 18.3%

Social Grade

AB 28 27.3% 20.0%
C 24 23.6% 20.0%
D 28 26.9% 20.0%
E 17 16.7% 20.0%
FG 6 5.5% 20.0%

Work Status

Full-Time 39 38.1% 38.6%
Part-Time 32 31.6% 20.8%
Not Working 31 30.3% 40.7%

All People & Full Time Workers

000's Magazine Population

Personal Occupation

Professional/Manager 20 50.0% 36.9%
White Collar Workers 11 27.4% 29.3%
Community/Personal Service, Clerical/Administrative Workers, Machinery 8 20.8% 26.1%
Sales Workers, Labourers 4 11.3% 10.1%

Personal Income

Under $20,000 4 9.0% 3.9%
$20,000-$29,999 0 0.7% 4.6%
$30,000-$39,999 2 4.7% 8.4%
$40,000-$49,999 5 13.0% 12.3%
$50,000-$59,999 6 14.2% 11.8%
$60,000 + 23 58.4% 58.9%

Source: Roy Morgan January 2015 - December 2015

Deadlines

Issue Name On Sale Date Booking Deadline Advertorial And Broken Space Deadline Material Deadline Inserts To Printer Deadline Cancellation Deadline Product Code Confirming Special Order Deadline
Belle Jun/Jul 16 16 May 2016 15 Apr 2016 13 Apr 2016 19 Apr 2016 27 Apr 2016 18 Mar 2016 22 Apr 2016
Belle Aug/Sep 16 04 Jul 2016 03 Jun 2016 01 Jun 2016 07 Jun 2016 17 Jun 2016 06 May 2016 10 Jun 2016
Belle Oct 16 15 Aug 2016 20 Jul 2016 18 Jul 2016 22 Jul 2016 29 Jul 2016 22 Jun 2016 25 Jul 2016
Belle Nov 16 03 Oct 2016 07 Sep 2016 05 Sep 2016 09 Sep 2016 16 Sep 2016 10 Aug 2016 12 Sep 2016

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