Belle

  • 40 year

    Iconic history

  • Australia’s premium

    interior design and decoration magazine

  • Internationally

    recognized

Overview

For almost 40 years, Belle has delivered the best in Australian and international design. The magazine showcases a stunning line-up of the world's most beautiful homes, plus all the news and trends in interior design, architecture, furniture, home accessories, fabrics, art, luxury goods and beauty products.

Key Contacts: Belle

Media Kit

Rates

Ratecard

Casual Level 1 Level 2 Level 3 Level 4 Level 5

Four Colour

Full Page 8,230 7,983 7,735 7,488 7,241 6,994
Double Page Spread 16,459
Half Page 5,763

Covers

Inside Front Cover 19,750
Outside Back Cover 10,697
Inside Back Cover 9,878

Bound and Loose Inserts

2PP 4PP 8PP 12PP 16PP 24PP+

Cost Per '000

Minimum print run 175 263 368 478 573 POA

Signature Positions

Loading %

Specified Positions Loading (%)

First Spread 10
Second Spread 10
Third Spread 10
RHP Facing Contents 10
RHP Opposite Masthead 10
Guaranteed Positioning 10

Directory Rates

Casual 3x 6x 12x Specifications
1 Unit 570 540 515 490 95 x 45 mm
2 Units Vertical 1080 1025 975 930 95 x 95 mm (V) 195 x 45 mm (H)
3 Units Vertical 1560 1485 1415 1350 95 x 150 mm
4 Units 2020 1920 1830 1750
Specifications

Specifications

Bleed (h x w) Trim (h x w) Type (h x w)

Insertions

Full Page 307mm x 235mm 297mm x 225mm 277mm x 205mm
Double Page Spread 307mm x 235mm 297mm x 225mm 277mm x 205mm
Half Page Vertical 307mm x 122mm 297mm x 112mm 277mm x 92mm
Half Page Horizontal 160mm x 235mm 150mm x 225mm 130mm x 205mm
Third Page Vertical 307mm x 85mm 297mm x 75mm 277mm x 55mm
Profile

Readership

000's Magazine Population

All People

Men 28 27.10% 49.30%
Women 76 72.90% 50.70%

All People

000's Magazine Population

Age

14-17 7 6.20% 5.80%
18-24 11 10.10% 11.50%
25-34 15 14.30% 17.80%
35-49 30 28.30% 24.50%
50-64 29 27.40% 21.90%
65+ 14 13.60% 18.50%

Social Grade

AB 33 31.40% 20.00%
C 24 23.20% 20.00%
D 22 20.70% 20.00%
E 18 16.90% 20.00%
FG 8 7.90% 20.00%

Work Status

Full-Time 38 36.70% 38.60%
Part-Time 30 28.80% 21.30%
Not Employed 36 34.50% 40.20%

All People & Full Time Workers

000's Magazine Population

Personal Occupation

Professional/Manager 21 54.70% 36.90%
White Collar Workers 10 25.10% 29.40%
Community/Personal Service, Clerical/Administrative Workers, Machinery 5 13.40% 25.20%
Sales Workers, Labourers 5 13.90% 10.20%

Personal Income

Under $20,000 3 9.10% 3.70%
$20,000-$29,999 1 1.80% 4.30%
$30,000-$39,999 1 2.60% 7.70%
$40,000-$49,999 3 7.50% 11.90%
$50,000-$59,999 6 15.70% 12.10%
$60,000 + 24 63.40% 60.40%

Roy Morgan July 2015 - June 2016

Deadlines

Issue Name On Sale Date Booking Deadline Advertorial And Broken Space Deadline Material Deadline Inserts To Printer Deadline Cancellation Deadline Product Code Confirming Special Order Deadline
Belle May 17 17 Apr 2017 24 Mar 2017 24 Mar 2017 28 Mar 2017 24 Feb 2017
Belle Jun/Jul 17 29 May 2017 05 May 2017 05 May 2017 09 May 2017 07 Apr 2017
Belle Aug/Sep 17 10 Jul 2017 16 Jun 2017 16 Jun 2017 20 Jun 2017 19 May 2017
Belle Oct 17 21 Aug 2017 28 Jul 2017 28 Jul 2017 01 Aug 2017 30 Jun 2017
Belle Nov 17 09 Oct 2017 15 Sep 2017 15 Sep 2017 19 Sep 2017 18 Aug 2017
Belle Dec 17 20 Nov 2017 27 Oct 2017 27 Oct 2017 31 Oct 2017 29 Sep 2017
Belle Feb/Mar 18 08 Jan 2018 13 Dec 2017 13 Dec 2017 15 Dec 2017 17 Nov 2017
Belle Apr 18 26 Feb 2018 02 Feb 2018 02 Feb 2018 06 Feb 2018 05 Jan 2018
Belle May 18 16 Apr 2018 23 Mar 2018 23 Mar 2018 27 Mar 2018 23 Feb 2018
Belle Jun/Jul 18 28 May 2018 04 May 2018 04 May 2018 08 May 2018 06 Apr 2018

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