Australian Geographic

  • 30 years

    Australia’s foremost geographical magazine

  • Aus Geo Society

    supports adventure, conservation and scientific research

  • Highly regarded

    educational tool

Overview

Australian Geographic has been the nation’s foremost geographical destination magazine for over 30 years. It captures the essence and spirit of Australia through its meticulously crafted and beautifully presented stories and photography. The highly respected, authoritative and much-loved brand seeks to inspire, educate and entertain, connecting readers to Australian landscapes, plants and animals, science, industry and people.

Key Contacts: Australian Geographic

Media Kit

Rates

Ratecard

Casual 2x 3x 4x Level 1 Level 2 Level 3

Four Colour

Full Page 13,030 12,370 11,721 11,073
Double Page Spread 23,324
Half Page 6,685

Classifieds

One Unit 700 665 630 595
Two Unit 1,330 1,263 1,197 1,130
Three Unit 2,527 2,400 2,274 2,147

Covers

Inside Front Cover 15,635
Outside Back Cover 15,635
Inside Back Cover 14,984

Bound and Loose Inserts

2PP 4PP 8PP 12PP 16PP

Cost Per '000

Minimum print run 175 263 368 478 573

Signature Positions

Loading %

Specified Positions Loading (%)

Inside Front Cover Spread 20
Inside Back Cover 20
Outside Back Cover 20
Guaranteed Positioning 15

Directory Rates

Casual 3x 4x
1 Unit 735 661 588
2 Units Horizontal 1,397 1,257 1,157
4 Units 2,654 2,388 2,115
Specifications

Specifications

Bleed (h x w) Trim (h x w) Type (h x w)

Insertions

Full Page 288 x 220 278 x 210 254 x 186
Double Page Spread 288 x 220 278 x 210 254 x 186
Half Page Vertical 288 x 76 278 x 66 254 x 54
Half Page Horizontal 146 x 220 136 x 210 112 x 186
Third Page Vertical 288 x 76 278 x 66 254 x 54
Third Page Horizontal 99 x 220 89 x 210 77 x 186
1/6 Page N/A 124 x 66 N/A

Profile

Readership

000's Magazine Population

All People

Men 314 55.10% 49.30%
Women 255 44.90% 50.70%

All People

000's Magazine Population

Age

14-17 30 5.30% 5.80%
18-24 52 9.10% 11.40%
25-34 70 12.20% 17.80%
35-49 109 19.20% 24.40%
50-64 139 24.40% 21.90%
65+ 169 29.80% 18.60%

Social Grade

AB 115 20.20% 20.00%
C 135 23.70% 20.00%
D 115 20.20% 20.00%
E 113 19.90% 20.00%
FG 92 16.10% 20.00%

Work Status

Full-Time 197 34.60% 38.40%
Part-Time 101 17.70% 21.10%
Not Employed 271 47.70% 40.60%

All People & Full Time Workers

000's Magazine Population

Personal Occupation

Professional/Manager 68 34.50% 35.80%
White Collar Workers 76 38.60% 30.10%
Community/Personal Service, Clerical/Administrative Workers, Machinery 53 27.10% 25.10%
Sales Workers, Labourers 14 7.10% 10.10%

Personal Income

Under $20,000 13 6.40% 3.80%
$20,000-$29,999 16 8.10% 4.40%
$30,000-$39,999 10 5.30% 7.40%
$40,000-$49,999 13 6.40% 11.90%
$50,000-$59,999 30 15.30% 12.30%
$60,000 + 115 58.40% 60.20%

Roy Morgan Ocotber 2015 - September 2016

Deadlines

Issue Name On Sale Date Booking Deadline Advertorial And Broken Space Deadline Material Deadline Inserts To Printer Deadline Cancellation Deadline Product Code Confirming Special Order Deadline
Australian Geographic 135 03 Nov 2016 03 Oct 2016 03 Oct 2016 06 Oct 2016 31 Aug 2016 07 Oct 2016
Australian Geographic 136 29 Dec 2016 28 Nov 2016 28 Nov 2016 01 Dec 2016 26 Oct 2016 02 Dec 2016
Australian Geographic 137 02 Mar 2017 30 Jan 2017 30 Jan 2017 02 Feb 2017 28 Dec 2016 03 Feb 2017
Australian Geographic 138 04 May 2017 03 Apr 2017 03 Apr 2017 06 Apr 2017 01 Mar 2017 07 Apr 2017

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